Google review count and review score factor into local search ranking. More reviews and positive ratings can improve your business' local ranking. Your position in web results is also a factor, so search engine optimization (SEO) best practices apply. Tip: There's no way to request or pay for a better local ranking on Google. We do our best to ...

Use the appropriate Performance report for your site. We have performance reports for web search, news search results, and Discover. Is your site hacked? Open the Security Issues report to see whether Google has found any evidence of hacking on your site, which can lead to bad or dangerous user experiences, or even being blocked from Search.

Optimization features 12 tips to advertising with Google Ads Improve with AI-powered Search Create effective Search ads Optimize performance with Web to App Connect Finding success with Smart Bidding Features that help you create a successful campaign Google Ads Best Practices Google Ads training on Skillshop Measure results The Google Ads ...

A new article on Search Engine Journal says that there are three types of data science SEO teams. Find out why the team is the most important element in successful ... [read more]

In this guide for Google Ads, you'll learn how to optimize your responsive search ads so you can drive better business results from your Search campaigns. Google Ads Tutorials: Responsive search ads best practices. 1. Write compelling, genuine ad copy. Craft messaging that focuses on user benefits. Why: Users respond to ads that speak to their ...

Search Console Educational Resources. Google Search Central Get more in touch with your audience by using best practices to make it easier for search engines to crawl, index, and understand your content. Google Search Central Help Community. Connect with other SEOs, site owners, and product experts in the Google Search Central help community.

4. Create Search ads. When creating your Search ads, one of the most important things to focus on is relevance to your keywords. You’ll want to create headlines and descriptions that match the keywords in your ad group. It’s also recommended to create at least 3 ads per ad group. Learn how to write successful text ads

Google Search Console is a free service offered by Google that helps you monitor, maintain, and troubleshoot your site's presence in Google Search results. You don't have to sign up for Search Console to be included in Google Search results, but Search Console helps you understand and improve how Google sees your site.

Details about your optimization score. At the top of the page, you’ll see a few details about your optimization score: 1. The focus of your optimization score, which can be conversions, impression share, clicks, etc. 2. The basis of your focus: either a bid strategy you set or a recommendation from Google Ads. 3. Status icons, illustrated below:

Google Play search factors in the overall experience of your app based on user behavior and feedback. Apps are ranked based on a combination of ratings, reviews, downloads, and other factors. While the details of these weights and values are a proprietary part of the Google search algorithm, you can work to improve your app’s visibility by: