Havas president Louise Simkin on why she believes clients need to bring forward real data and how agencies need to use it ...

Get the latest intel on the Canadian media industry. Pick the plan that is right for you. Cancel anytime. * ...

Get the latest intel on the Canadian media industry. Pick the plan that is right for you. Cancel anytime. * ...

As the festival's official whiskey, the Corby's Wine and Spirit brand will feature creative ads on print and digital screen ...

Covenant House Toronto names Mekanism Canada as AOR The newly formed Plus Company agency picks up creative and media duties for the organization.

Armstrong Cheese is introducing an AI-powered chatbot at its Cheese Taste Challenge summer activation.

WARC report highlights trends, insights in programmatic market The report said AI-driven brand safety tools, prDOOH and programmatic curation are all on the rise.

Omnicom reports solid Q2 2025 growth in media, advertising CEO touts ‘resilience’ after results exceeded the forecast for the quarter.

How business brands are breaking the mould (part 2) In the MiC roundtable part 2, the consensus is that more bravery and boldness is needed in the industry.

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QSRs dominate in major Canadian cities, with TV and streaming services also featuring prominently in the ranking for July 7 ...

How business brands are breaking the mould Once considered the quieter sibling to B2C, B2B marketing is coming into its own.