Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff ...
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multiyear deal under ...
Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...
KOOL 108 continued its reign as the undisputed king of Christmas in the Twin Cities radio market. The latest Nielsen ratings ...
Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ ...
Paramount Global has a new multi-year deal with Nielsen for all the company's ratings data including for CBS, Paramount+ and ...
Paramount Global has reached a new measurement and analytics agreement with Nielsen. Effective immediately, the new ...
Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...
The partnership covers measurement across all Paramount platforms, including national and local broadcast, cable networks, ...
Paramount has licensed new Nielsen services including Advanced Audiences, Big Data + Panel, Ad-Supported Streaming Platform ...
Nielsen Reports Major Recent Ratings Milestones for CBS and Paramount+ Series NEW YORK, Feb. 3, 2025 /PRNewswire/ -- Paramount Global and Nielsen, a global leader ...
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.