The Super Bowl always becomes the most-watched TV event of the year, by far. This year's could end up being the most-watcher ...

New York – February 7, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced that ...

The Google Chrome team is getting closer to deciding on its cookie consent mechanism. And  Paramount resolves its four-month ...

Tubi will stream the Kansas City Chiefs vs. Philadelphia Eagles in 4K just two years after introducing itself with a viral big-game ad.

Tubi will stream the Super Bowl this year. It's owned by Rupert Murdoch's Fox — and also has a bigger share of Black viewers ...

Paramount and Nielsen ended a four-month standoff Monday with a renewed contract that will allow the media giant access to audience ratings including viewership information from cable, broadcast and ...

It is a privately held broadcast media company with television and radio stations in a variety of markets ranging from Albany ...

New York – February 3, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced its Out-of-Home (OOH) measurement now covers 100% of the US contiguous television ...

The latest batch of Nielsen data showed some interesting trends in the consumer sector. Coca-Cola Company (KO) led the beverage category over the four-week sales period tracked by Nielsen that ended ...

Paramount Global has entered a new long-term deal with Nielsen, enhancing audience insights across all platforms, including Paramount+ and Pluto TV.

Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multi-year deal under which Nielsen will provide a host of ratings and analytics services across ...

Paramount Global has struck a deal with Nielsen Media Research for access to the measurement company’s data and analytics ...