In today's hyper-competitive digital landscape, use of AI for sales and marketing has become a critical component of any ...

Marketers continue to face recruitment challenges as a fifth of brands expect to make cuts and the majority say staff levels ...

According to recent findings from Lob’s 2025 State of Direct Mail: Consumer Insight Report, healthcare has emerged as one of the highest performing sectors in the direct mail space. This stems from ...

One of Nintendo of America's former marketing leads has commented on rumors of a Nintendo Direct this month, saying it would make sense given the lack of release dates for Metroid Prime 4 and other ...

With zero-click searches on the rise, CMOs should reassess GA4 data and shift how they approach attribution and audience ...

When we create our advertising campaign we need to begin by deciding who it is we are actually going to target with our ads.

Monster Lead Group (MLG), a Maryland-based, data-driven, direct mail marketing and lead generation company specializing in ...

Direct mail is proving its staying power, according to new industry research commissioned by Franklin Madison Direct and ...

A new study warns that ultra-processed foods increase inflammation and the risk of chronic diseases, regardless of body ...

Saudia will launch direct flights between Dammam and London Heathrow in November 2025, expanding air connectivity between the ...

Marketers often worry that performance marketing and its focus on short-term sales is crowding out brand-building activities aimed at enhancing customer perceptions of their brand—and is ...

Direct mail is back – and it’s personal. UKAEG and Marketreach gathered creative and commercial leaders in Cannes to unpack the medium’s surprise resurgence.