Starbucks has cut what customers can order via app. Will investors care about the CEO's plan to cut the menu and make stores ...

Kermit the Frog. Coffee puns like “thanks a latte” and “a matcha made in heaven.” Drawings of dogs, cats, birds and bees.

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Starbucks announced this week two new drinks on its menu for a limited time in celebration of Valentine's Day.

At the same time all this was going on, the famed coffee giant also changed its name, which new CEO Brian Niccol has since dropped in official earnings calls and interviews, according to Today.

Customers using the Starbucks app will now be restricted to 12 items per order as the company tries to reduce wait times and strain on its staff.