If they have already downloaded the mobile version of the retail Web site, they can respond immediately and order directly from their handset. “Mobile marketing campaigns have been primarily ...

The Lagardère Travel Retail division took off with revenue up by 16% and profitability increasing even more, spearheaded by European locations. U.S. retail sales surged 4.8% year-over-year in ...

predictive retail data and real-time market insights that empower brands to work smarter, not harder, in their product and retail strategy. While segmenting by generation can be useful ...

VP of Media Strategy and Product at Kroger’s retail media network, Kroger Precision Marketing. “It makes it seem like we’re this separate thing, when in reality we’re just a media company within a ...

The design and management of store, catalog, and Internet-based retail channels. Topics include how retailers create value for the producer and the end user, the financial and marketing strategies ...

As founders strap in for the ride, here are the marketing trends that he and other retail executives will ... says that is a core strategy for the department store chain, which also owns ...

Opinions expressed by Forbes Contributors are their own. Gary Drenik is a writer covering AI, analytics and innovation. A new trend emerged in 2022 that sat at the intersection of three turbulent ...

While the UK retail industry faces a post-pandemic downturn and decreasing ... and we have worked hard to align our purchasing and marketing strategies to ensure we can provide the best value items ...