Brand style guides clearly state the creative, contextual and even emotional nuances of a brand, and when used by influencers they also distinguish their personal brands from their peers.

And brand consistency isn’t just about logos and colors; it’s also about the image and character you convey in your content. If you don’t have a style guide already, don’t beat yourself up.

8. Your Brand Story. One of the most important things a company should do when they want to build a brand style guide is create the brand's story. This involves more than writing down the company ...

So, whether you're rebranding or just getting serious about presenting a coherent brand identity, you'll need a style guide. Try this AI brand-builder tool to help you get started. More Resources on ...

These brand style guides define the look, feel and voice of our armed forces. Like most large organizations, the Army has its own official style guide that dictates its look, feel, and voice. Here ...

Such documents include print and electronic materials designed to promote CU Boulder, its departments and its programs, and materials providing information about or accountability for CU Boulder and ...