8. Your Brand Story. One of the most important things a company should do when they want to build a brand style guide is create the brand's story. This involves more than writing down the company ...

Brand style guides clearly state the creative, contextual and even emotional nuances of a brand, and when used by influencers they also distinguish their personal brands from their peers.

So, whether you're rebranding or just getting serious about presenting a coherent brand identity, you'll need a style guide. Try this AI brand-builder tool to help you get started. More Resources on ...

Four Reasons You Need a Brand Style Guide. All organizations, no matter how big or small, require branding to connect with their customers. If you have a name, a logo, and a social media account, you ...

These brand style guides define the look, feel and voice of our armed forces. Like most large organizations, the Army has its own official style guide that dictates its look, feel, and voice. Here ...