Delta's revenue from premium seats like business class rose 6% in the first half of the year to $10.6 billion, while main ...

Customer segmentation, in simple terms, is dividing your customers into smaller groups based on shared characteristics. Doing so allows you to deliver more personalized messages and offers, identify ...

Most organizations don’t need more cybersecurity tools. The reality is that businesses require better boundaries in 2025 to ...

With factors like trade volatility and crushing cost surges, cost optimization is no longer the end-all, be-all.

In today’s fragmented digital landscape, understanding the customer journey is more complex – and more critical — than ever.

By combining human empathy with data-driven precision, DHL aims to deliver exceptional service that meets the distinct needs of each customer, leveraging our digital platforms to enhance ...

Delta will cut main cabin capacity by about 1 percent by late summer 2025 due to declining demand for low-cost fares, while ...

Marketers must serve as AI’s conscience—defining strategy, validating tone, ensuring equity and preserving the integrity of ...

In global markets, we are seeing niche MVNOs succeed by going deep into customer identity, whether targeting youth, gig ...

The mobile gaming industry, now valued at over $108 billion globally, stands at a critical juncture. As privacy regulations ...

Sleep Country Canada is undergoing a sweeping digital transformation—and at the heart of it all is a commitment to staying ...