CRM definition. CRM is an abbreviation for customer relationship management, a method for managing a company’s interaction with current and potential customers, and storing and analyzing data ...

What is your definition of CRM in 2025? That's what we asked 13 industry executives during the annual CRM Playaz "What is CRM" convo series at the end of the year. Their responses are in the short ...

The best customer relationship management (CRM) software is the one that has the right capabilities and features for your objectives. That selection process is harder than it sounds, however, as ...