The Trade Desk (NASDAQ:TTD), a leading independent demand-side platform (DSP) in the programmatic advertising space, continues to navigate a rapidly evolving digital landscape. With a market ...

Unlike standard attribution (or ROAS), incremental metrics isolate the sales lift from advertising through control groups ...

The Trade Desk (NASDAQ:TTD), a leading independent demand-side platform (DSP) in the programmatic advertising space, continues to navigate a rapidly evolving digital landscape. With a market ...

AdExchanger reached out to a number of major DSPs to gauge the current state of adoption of the IAB Tech Lab's new video ad ...

StackAdapt is expected to surpass US$500-million in revenue and US$125-million in operating earnings in 2025, making it one ...

The Trade Desk Inc (NASDAQ:TTD), a leading independent demand-side platform in the programmatic advertising space, continues to outperform expectations and maintain its strong market position. As the ...

Sens. Marsha Blackburn (R-Tenn) and Richard Blumenthal (D-Conn) sent co-written letters to Amazon, Google, Integral Ad ...

LiveRamp Holdings, Inc. ( NYSE: RAMP) Q3 2025 Earnings Conference Call February 5, 2025 4:30 PM ET Drew Borst - Vice President-Investor Relations Scott Howe - Chief Executive Officer Lauren Dillard - ...

Viant's differentiation lies in targeting households instead of individuals, enhancing its CTV advertising effectiveness and providing a competitive edge over The Trade Desk. Despite lower gross ...

Q4 results featured revenue that was in line with consensus estimates and operating income that was 2% above consensus, JMP ...

Investing.com -- Shares of The Trade Desk, Inc. (NASDAQ: NASDAQ:TTD) dropped 3% in premarket trading on Tuesday, following news of a significant sale of shares by CEO Jeff Green. The timing of the ...

Trade tiffs, bureaucracy battles and Musk’s mandate: Trump’s third week kicks off: From the Politics Desk ...