News

"You are capable of amazing things." - Unknown Sometimes it takes a fictional voice to give you some truly exceptional ...
Data-driven empathy and emotional intelligence are inherent to effective marketing. Call it introverted advertising, a ...
In the first part of this series, we explored four fundamental laws of marketing that any effective MMM solution should ...
Three things every marketing leader should know about winning with AI today.
Artificial intelligence in academia appears to be inevitable—but it isn't, and it's worth deep consideration of what its use ...
Alphabet's integrated AI infrastructure—custom TPUs, proprietary software, and unmatched data quality—creates a compounding ...
This week's episode of AEW Dynamite's main event featured some blockbuster stars. However, the match was slammed by a WWE legend for one big mistake.
It’s a perfect time to discuss incorporating artificial intelligence into your life. The purpose of my article is to dispel ...
Today's guest is University of Pennsylvania historian Sophia Rosenfeld, the author of The Age of Choice: A History of Freedom in Modern Life. Her book explores why we've come to basically equate ...
First Steps campaign with a skywriting stunt over Chicago on July 4, grabbing millions of views online. The studio followed it with a heartfelt fan letter to Johnny Storm, blending scale with emotion ...
Why it works: The psychology of escapism To understand why escapist marketing is so effective, it helps to look at the psychology behind it.