When done right, a sound CRM strategy will put your organization ahead of your competitors.

Salesforce, Inc. (NYSE:CRM) is one of the 10 AI Stocks in the Spotlight. On June 20, Cantor Fitzgerald analyst Matthew Vanvliet reiterated an “Overweight” rating on the stock and maintained the price ...

A CRM strategy can boost business growth by doubling sales, maximizing revenue and improving customer service. So, let's see how entrepreneurs can fast-track business growth with a smart CRM strategy.

CRM Role in Sales Strategy. Customer relations management software can help your business grow by managing many sales processes, from lead scoring to enhancing long-term customer relationships.

The U.S. General Services Administration (GSA) announced a collaboration with Salesforce Inc. (CRM) on Monday under its OneGov strategy to deliver cost savings. Through the partnership, federal ...

Here are four key tactics that a CRM leader can focus on this year with minimal effort and high value that will provide a proactive customer experience, reducing service costs dramatically.

PeopleSoft Inc. Vice President of strategy Simon Walls was also at the event and was part of a panel discussion specifically addressing the need for corporate customers to meld their strategic ...

Dive deep into Blue Ocean vs Red Ocean strategy, comparing market-breaking innovation with real-world examples.

Columbia Threadneedle Global Technology Growth Strategy highlighted stocks like Salesforce, Inc. (NYSE:CRM), in the second quarter 2024 investor letter.

Leverage first-party data for a winning CRM strategy Learn these data-collection hacks to reach customers with the right message on the right channel.