Roblox has become a gathering place for Gen Z and Gen Alpha consumers, with this consumer base spending an average of 130 minutes per day on the platform, which is more than the average time spent on ...

Gamefam announced last week that it was partnering with the NFL on a special activation: A SpongeBob-themed Super Bowl event within several of its popular games in Roblox. This event is a ...

Picture this: football, Roblox, and SpongeBob SquarePants. Weird? Very. But Gamefam CEO Joe Ferencz says it was a winning combination that helped the startup score big during this year’s Super ...

Generation Alpha’s FarmVille Is Growing Like Crazy in Roblox On Saturday, more than 16 million people were planting seeds and collecting exotic pets within Grow a Garden at the same time. Many ...