As the global marketing industry gears up for another year of seismic shifts, The Drum gathered together five thought leaders ...

According to the Advertising Association and WARC, the UK advertising market grew 9.7% to £10.6bn, marking the first time ad ...

Social media is largely powered by tech, and nowadays, AI is having a significant impact on social media algorithms.

The marketing director tells Tim Healey how she is building on, that rather than reinventing, a strategy that has propelled ...

A multi-year agreement has been signed by Spotify and Warner Music Group with the deal offering ‘further paid subscription ...

Influencer and travel social media specialist Trending Travel is teaming up with deals publisher Holiday Pirates. The new ...

A BBC Gladiators star could land himself in hot water for his promotion of a US supplement brand, which has been criticised for its ‘deceptive marketing’ practices. TV’s ...

The global impact of Messy is hard to miss right now with Young amassing 41.5 million monthly listeners on Spotify. On the latest Spotify Weekly Top Songs rankings, the track is at No.8 (close to its ...

Social media posters speculate that Donald Trump’s pick for US health secretary could have been using Zyn product ...

Robert Herjavec advises entrepreneurs to seek future opportunities, particularly in AI, instead of chasing temporary trends.

Netflix is distancing itself from “Emilia Pérez” star Karla Sofía Gascón in an effort to salvage the film’s Oscar prospects.

BBC Flog It! and Antiques Roadshow star, Michael Baggott, has sadly died, aged 51, after suffering a heart attack in hospital ...