The company is building an ad platform, but it could be years before it reaches maturity, Baszucki said. While Roblox is growing overall, its Q1 growth indicators fell short of the lofty 20% goals the ...

Roblox is preparing to open up its self-service ad network to more advertisers this year. It just hired Stephanie Latham from Meta as VP of global partnerships. Roblox's partnerships boss ...

Online game platform Roblox has announced that immersive video ads are now accessible to all advertisers, allowing them to reach audiences aged 13 and up. This follows a six-month testing period that ...