Salesforce tech will help under-resourced sustainability staff focus on cutting emissions rather than sourcing data and ...

Salesforce MarketingCloud Customer Data Platform SDK - Android The Salesforce Customer Data Platform SDK makes it possible for brands to integrate their mobile applications with Salesforce Customer ...

Many organizations weigh the option of building a customer data platform (CDP) in-house to retain control and save on ...

L'Oréal has seen a spending increase from more personalised marketing and media campaigns, using a customer data platform (CDP) to understand its consumer data in better detail. Carla Piccione, L ...

Data platform provider introduces configurable customer identity matching technology that operates within existing data ...

In the G2 Summer 2025 Grid Reports, SAP Sales Cloud received top rankings among enterprise CRM and mid-market CRM vendors.

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Call center software enables better customer support by phone and other communication channels. This cloud-based technology is easy to implement, scalable and often bundles advanced features for ...