Customer relations platform Salesforce has appointed independent PR firm Icon Agency to handle its Australian communications. The news comes following the appointment of Simon Hobbs, a Drupal veteran, ...

Confirming rumors from last week, enterprise cloud computing titan Salesforce said today that it has agreed to purchase New York City-based Buddy Media for $689 million.

. So right from the beginning, Salesforce is buying some very high profile clients, but the deal brings more than a few big names to the table. Social media marketing is still very new, and the ...

Salesforce.com is releasing Social Studio, a new product that combines features from its Radian6 social-media-monitoring technology with the content publishing capabilities of its Buddy Media ...