Rivals thought kids on Roblox might like a soccer video game with an anime vibe. It sold a few months later for more than $3 ...

Roblox is overhauling its legal docs on June 30 2025, adding brand-licensing tools, tougher naming rules, and new language on ...

Roblox is launching a new type of ad that, if watched, will give players things like in-game currency and power-ups, according to an announcement from the company. The full-screen video ads ...

GameSpot may receive revenue from affiliate and advertising partnerships for sharing this content and from purchases through links. Roblox Will Now Let You Watch Ads For In-Game Rewards Players ...

Roblox announced today that it's launching Rewarded Ads for advertisers, as well as adding Google's Ad Manager to its tech stack.

Roblox just made its biggest advertising power move yet – and it could change how brands think about gaming, attention, and ad formats that don’t make people want to rage-quit.

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...

Roblox is launching a rewarded video ads product that will be available through a new programmatic partnership with Google ’s advertising solutions, as well as a direct buy option. Per the ...

Roblox has hired former Roku executive Louqman Parampath to help build out its advertising business, as the video-game platform bets on its lucrative young user base to draw marketing dollars ...

(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business.

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox's Rewarded Video and other immersive ad formats. The latter can be ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox's Rewarded Video and other immersive ad formats. The latter can be ...