Roblox is launching a new licensing platform to streamline the process for IP rights holders to partner with creators on the ...

Roblox is giving creators the keys to some of the biggest franchises, thanks to a new system that lets users legally build with IPs like Squid Game.

Netflix and Lionsgate join Roblox’s new Licensing Program, bringing Stranger Things, Twilight, and more to the gaming platform.

Rewarded Video ads are full-screen advertisements within certain Roblox games that last up to 30 seconds. Users who choose to watch them can receive digital currency and other perks from the ad ...

Roblox has added yet another feature for creators to help manage their products in the game. This time, the focus is on ads.

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...

Roblox announced today that it's launching Rewarded Ads for advertisers, as well as adding Google's Ad Manager to its tech stack.

Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can choose ...

Roblox is planning to soon introduce ads in between games to grant players rewards and it's one step closer to their already rich ecosystem.

On the popular Roblox game Welcome to Bloxburg players can be anything they want to be. They can build and decorate their own home, customise their character with outfits, and even choose a job and ...

Just when you think you've seen it all, Chipotle dropped a national TV ad within Roblox for gamers to see and get food from.