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Writer spreading Valentine’s spirit through “love letter vending machine”
COLORADO SPRINGS, Colo. (KRDO) - A Colorado Springs writer refurbished an old vending machine and stuffed the slots with more ...
Poppi’s influencer vending machine backlash—what marketers can learn
Poppi’s viral Super Bowl influencer gifting campaign backfired when social media users started criticizing its choice of ...
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CPG Week: The C-Store Opportunity
On this episode of CPG Week, the team explores how the convenience channel is offering fresh opportunities and new challenges to food and beverage brands.
Popular Soda Brand Faces Backlash for Viral Vending Machine Stunt
Poppi's director of PR and communications told Newsweek that the soda brand can't wait for people to see what's next.
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Poppi sent vending machines to influencers — and it majorly backfired
Ahead of the ad’s debut, Poppi sent branded vending machines to 32 separate influencers, including Shane , Rachel Sullivan , Kaeli Mae , Rachel Gaede , Avery Woods , Emilie Kiser and Vidya Gopalan.
Popular soda alternative Poppi defends gifting full-sized vending machines after backlash
Popular soda alternative Poppi defends gifting full-sized vending machines after backlash - The brand has recently gone under ...