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Smart packaging transforms everyday products into digital touchpoints, using QR codes and AR to connect brands with customers ...
Packaging offers an opportunity to connect with retailers and consumers. Packaging is more prominent today in the produce ...
See a few examples of reusable packaging from Borro, TOAST, and Partner Solutions from ThePackHub’s Innovation Zone.
The UK discards around 7 million disposable cups every day, a major contributor to plastic pollution and rising carbon ...
AI can personalize experiences, predict behavior and take actions on a customer's behalf. But if your customer doesn't ...
The costs involved with implementing QR coding on packaging, even on preexisting products, are minimal through the use of stickers, signs, and window decals. Additionally, QR coding draws from the ...
KANSAS CITY, MO. — Consumers are showing increased interest in new cuts and preparation styles of pork, reflecting a broader ...
Which? is raising the alarm about the potential for widespread “greenwashing” as a groundbreaking study from the consumer champion finds many popular products risk falling foul of rules designed to ...
The government is not going forward with plans to restrict alcohol advertising in the UK, though it does intend to adjust alcohol labelling.
PwC’s 2025 consumer report shows a growing divide between Canadians’ desire to buy local and the economic reality shaping their grocery choices.
Generation Z (GenZ) is reshaping how brands must approach marketing, product development and customer experience.
Sometimes brands undergo a rebrand in attempt to stay relevant in today's fast moving society, however it can often go wrong ...