Both branding and promotion are crucial components of a comprehensive marketing strategy, with branding laying the foundation ...

Tobacco companies are exploiting the metaverse to promote smoking and vaping among young people, bypassing traditional ...

Shilpa Shirodkar revealed that a 90s rumour of her being shot dead during a film shoot left her family shocked. The report ...

App Promotion Summit Berlin is calling for speakers to join industry leaders from Babbel, Flink, Bolt, Omio, Freeletics, and ...

Tata Consultancy Services has elevated Amit Govind as the Global Head of Marketing - Sustainable Services. The appointment ...

Partnership expected to advance 5x30 strategy by increasing ZILRETTA sales calls and extensively expanding patient access ...

User-generated content has become the backbone of modern marketing—but most advice focuses on theory rather than execution.

The Tourism Authority of Thailand (TAT), under the Ministry of Tourism and Sports, has unveiled its 2026 strategy under the ...

In the same way you pay close attention to product usage after your product is launched, you should keep a close eye on how your message is being received by the public.

By Jibril SALIFU What does the world think of Ghana? A tourist destination? A democratic success story? A cultural powerhouse ...

Aneet Padda have delivered ace performances in their debut outings. But is that enough to explain Saiyaara's box-office mania ...