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By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...
It was only inevitable that Meta would roll out ads in WhatsApp, an app that now has more than 3 billion monthly active users ...
Zohran Mamdani’s stunning upset over Andrew Cuomo reveals how the Democratic Party’s hollowness and passivity cuts both ways ...
Video is transforming podcasting as consumers increasingly prefer watching their favorite hosts. It's also helping people build careers.
Younger generations have driven the rise in mobile viewing, with those aged 15 to 24 spending nearly five hours a day on ...
DV360’s Empty Throne One juicy narrative in ad tech is the simmering rivalry between Amazon DSP and The Trade Desk. This comes despite (or perhaps partly because of) both companies’ disavowals of any ...
The campaign, created by the Israeli government advertising agency, has also run in the US on Tubi, a streaming TV service owned by Rupert Murdoch’s Fox Corporation.
Spaceback recreates social content as programmatic-ready display, video, and CTV ads. Within audio, Bunny Studio streamlines high-quality audio production in a few clicks.
Ad executives who met on December 1 that year hailed their collaboration as a "great success" and resolved to continue, according to meeting minutes cited in the CCI's evidence. 'ALL ALIGNED' ...
Advertising is one of the sectors most radically affected by AI so far. As such, adland offers a postcard from the future for other industries. Three lessons stand out.
In a world where marketers are too often cornered into presenting meaningless vanity metrics to skeptical finance teams, ...
"It's about placing brands within content that carries the trust audiences have toward their favorite influencers. That tight contextually relevant integration increases watch time so that the brand ...