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The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: Klipdrift confirmed ...
Monks Joined Forces with Leading Tech Disruptors at Cannes Lions to Demonstrate New, Real-World Impact of AI––from Les Monks Cafe to the Mainstage CANNES, ...
Netflix added Yahoo to its list of partners for programmatic ad sales, the streaming giant’s latest effort to spark interest in its ad-supported subscription tier. “This will enable clients to ...
DirecTV Advertising originally launched the unique Pause Ad format and set the standard for the high-impact unit, winning an Emmy in 2024 for the innovative, non-disruptive format. The two companies ...
Fragmentation was on the list of hot topics at Cannes 2025. Allison Schiff, Managing Editor of AdExchanger sat with MiQ’s Tom ...
In this timely conversation at Cannes 2025, Allison Schiff sits down with Eddie Ishak, Head of User Experience at Yieldmo, to ...
By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...
Uber Advertising has announced that its premium Journey Ads inventory can be purchased programmatically across European markets. Thanks to partnerships with Google’s Display & Video 360 and The Trade ...
In the latest demonstration of its leadership in developing unique creative formats, TripleLift, the world's leading Creative SSP, today announced the launch of programmatic Pause Ads in ...
IAB Tech Lab’s new initiative aims to standardise container technology for OpenRTB, addressing scaling issues, fragmentation, and inefficiencies in programmatic ads BestMediaInfo Bureau ...
Fubo says its programmatic pause ads are powered by ClearLine, a self-serve buying solution offered by Magnite. The pause ads allow users to receive brand messaging when they temporarily stop an ...