Learn the key types of paid media, how they work, and when to use them to get better results from your marketing budget.

By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...

Sounder just launched a new version of its brand suitability tool for podcasts that can understand the nuances of ...

The in-app advertising market is witnessing strong growth owing to rise of programmatic advertising, AI-driven ad placements & gaming apps with large user bases. WILMINGTON, DE, U ...

From corporate learning platforms to Discovery`s Vitality platform, `gamification` has become a part of many people`s daily ...

For example, if you want your token to hit 100,000 views in a week, crypto advertising can help you hit that goal through a pay-per-display model.

Between its Q1 earnings call and a series of new partnerships, The Trade Desk has made it clear it’s serious about programmatic digital audio. TTD’s mission has always centered on the open web – ...

The core concept revolves around the "head term + modifier" approach. For example, Wise creates pages targeting " USD to EUR," " GBP to USD," and thousands of other currency conversion combinations.

Additionally, the proliferation of social media platforms has further accelerated the demand for programmatic display advertising solutions. The rise in remote working culture during the COVID-19 ...

“Our focus has always been to offer the best advertising experience to our clients and members, and we’re excited to continue to give advertisers the ability to reach the most engaged and attentive ad ...