Key Takeaways Understanding core concepts like supervised learning, overfitting, and evaluation metrics is vital for data ...

The methodology relies on predictive models derived from large-scale eye-tracking studies, enabling IAS to estimate attention ...

Companies are under mounting  pressure to report on sustainability  and ESG performance, including climate-related risks . But what started as a niche concern for investors has quickly become a ...

Product combines Lumen Research eye-tracking with IAS impression level data for social attention measurement on Snapchat campaigns within IAS signal ...

According to Culture Amp research, teams led by trusted leaders show significantly higher engagement and retention, while ...

Media measurement and optimisation platform Integral Ad Science (IAS) has agreed a strategic partnership with social media giant Snap Inc and eye tracking business Lumen Research covering customised ...

London, July 01, 2025 (GLOBE NEWSWIRE) -- big xyt, a leading independent provider of high-quality trade data and analytics, is pleased to announce its selection by Regents Gate Capital (RGC), a London ...

Strategic insight and customer analytics group Strat7 has published a white paper evaluating the performance and reliability ...

To close the gap between AI ambition and reality, executives must focus on business value, disciplined engineering practices ...

In 2025, senior living operators are making progress in leveraging data and analytical insights into improving revenue ...

In the light of advertising industry's growing shift toward attention as the core performance metric ... combining creativity with cognitive science and data-informed media planning. With increasing ...