This article was written by Vyom Bhuta, Global Head of Commercial Innovation in Cognizant’s Life Sciences practice | Learn how pharma companies can adopt a data-based, omnichannel engagement ...

Why omni-channel is key for Gen Z. For Gen Z, the ideal auto-buying experience isn’t confined to one channel or the other; it’s about seamlessly integrating both online and offline elements.

Recast, a data-focused marketing analytics and forecasting platform, is on a mission to change that. By leveraging AI, the company is able to replicate the work of hundreds of manual data science ...

With its stripped-back interface and fewer built-in reports, many found GA4 a daunting proposition. The change from UA brought its own challenges, including concerns over what historic data may be ...

Dublin, Nov. 22, 2022 (GLOBE NEWSWIRE) -- The "Retail Omni-Channel Commerce Platform - Global Market Trajectory & Analytics" report has been added to ResearchAndMarkets.com's offering.Global ...

“Data is and will always be a core part of our business,” Jillian Durojaiye, director of omnichannel growth at Mondelēz, said during an interview at the 2025 Sweets & Snacks Expo last month.

Strength in omni-channel capabilities has been working in Ulta Beauty, Inc.’s ULTA favor. The leading beauty retailer is benefiting from healthy traffic trends in the booming beauty space ...

Omni-channel marketing not only caters to the issue of inconsistent customer experience but also proves to be effective in maintaining well integrated customer data, accelerating and augmenting ...

For FY22, H&M India, which operates 51 stores, posted revenue of ₹2,115.18 crore, up 49% from a year ago, while its profit rose to ₹25.29 crore, according to data by business intelligence ...

That’s according to Colin Zima, the CEO of Omni, a business intelligence (BI) platform that aims to help organizations simplify how they work with their data. Before co-founding Omni, Zima led ...