After completing its acquisition of Satcom Direct, Gogo Business Aviation unveiled its new, unified brand and the symbolism ...

Meghan Markle’s brand name was changed from American Riviera Orchard to As Ever to reflect the expansive nature of the brand, ...

The FDA states that e-cigarettes generally carry lower risks than conventional nicotine cigarettes but are not entirely ...

As Meghan, Duchess of Sussex, tries to resuscitate her lifestyle brand with a new name, a town in Spain is crying foul ...

The family-run business took to social media to address the latest media storm. “In the last 36 hours, there has been an ...

Real differentiation happens when a brand stands for something so clearly that no competitor can claim it with a straight ...

Last tested for 2016, the midsize three-row SUV infotainment controls now giveth far more joy, but the transmission taketh away.

How New Balance, The Gap and others made gains with Gen Z buyers.

Meghan Markle's lifestyle brand is facing major hiccups leading up to its launch. As Ever, originally known as American ...

Critics accuse Meghan Markle of copying a NYC brand name and a Spanish town’s 14th-century coat of arms for her new lifestyle ...

Meghan Markle rebrands her struggling business, American Riviera Orchard, to As Ever, partnering with Netflix.