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The sportswear industry continues to be a lucrative market. Here are eight biggest sportswear brands with combined $110bn ...
India, June 6 -- Look beyond Nike and Adidas, and you will find Japanese shoes currently captivating the fashion scene. From sneakers to sandals, the 'Made in Japan' label signifies top-notch ...
Initially a distributor for Japanese brand Onitsuka Tiger, it became Nike Inc. in 1971, named after the Greek goddess of victory. That same year, the "Swoosh" logo was introduced, ...
Nike's recent strategic pivot back to brand building sends brands an important signal about the limitations of relying too heavily on D2C and performance marketing.
Nike is in a slump. Sales are down, its stock has lost more than a quarter of its value over the past year and its new CEO needs some help turning around the aging athletic company. Enter Kim ...
Nike has signed a new "long-term" partnership with Kim Kardashian's shapewear company Skims to launch a new brand called NikeSKIMS. The new brand will include a collection of apparel, footwear and ...
Nike said the new brand, called NikeSkims, would include training apparel, footwear, and accessories for women. Skims was launched in 2019 and is valued at around $4 billion.
The sportwear company Nike, which has faced lagging revenue and relevance, is teaming up with reality TV star Kim Kardashian's shapewear brand Skims. Watch Party Newsletter What to watch Win $100 ...
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