Retired cyclist Lance Armstrong was the holder of seven consecutive Tour de France titles before he was unceremoniously stripped of them due to his doping scandal ...

Deion Sanders’ Ex-Wife Gives Three-Word Reply on Coach Prime and Under Armour Deal Question originally appeared on Athlon ...

Lance Armstrong was regarded as one of the most iconic cyclists to ever live, having won seven consecutive Tour de France ...

Should the Lionesses beat Spain in the Euros final, they won't just be bringing football home, they'll be opening the door to ...

Ever wonder how much money your favorite sports stars make? We've worked out the Xs and Os to reveal how much Steph Curry, ...

As professional women's sports continue to grow in visibility and influence, marketing campaigns aimed at celebrating female athletes face increasing scrutiny. The recent collabor ...

Claressa Shields’ net worth of $1 million reflects her unmatched success and global influence as an American professional ...

The logos may be covered up for now, but the conflict highlights how a tiny brand has jammed its toe into the lucrative ...

It is also a player in track and field and some sports not traditionally known for footwear sponsorships, like auto racing. Over the last few years, Puma has reentered basketball and distance running ...

The first major case of doping by a Kenyan athlete came in 2003 when Pamela Chepchumba, 2001 world cross country long race ...

Adidas has attained a nearly unrivalled status in football world. Which football players are the key faces of the iconic ...