Market research agency Nielsen has collaborated with JioHotstar, the digital platform of the Reliance-Disney joint venture ...

Now in its second year, the event for customer-obsessed product teams, hosted by Dovetail, will feature industry leaders from Microsoft AI, Atlassian, OpenAI, and more as they discuss the latest ...

YouTube launched 20 years ago reached another milestone, as viewers are now watching more content on TV than mobile. Globally ...

YouTube has officially been around for two decades and a lot has changed over the years — including how people watch it. Now, ...

Here, MassLive is highlighting 10 people — including educators, artists, businesspeople and advocates — identified for their ...

What's preventing enterprise marketing teams from realizing the full potential of their data analytics? How sophisticated are ...

Advertisers broadly approve of Nielsen's decision to incorporate first-party data from streamers, according to Advertiser Perceptions research. The firm’s dual ... boost adoption of this new ...

In the U.S., more people watch YouTube on their TVs than on mobile, CEO Neal Mohan wrote in his latest blog post.

More than a third watch for the ads, Nielsen dives into the power of Black consumers, Fox News beats morning talk mainstay.

Q4 2024 Earnings Call Transcript February 4, 2025 Alphabet Inc. beats earnings expectations. Reported EPS is $2.15, ...

Paramount and Nielsen ended a four-month standoff Monday with a renewed contract that will allow the media giant access to audience ratings including viewership information from cable, broadcast and ...