Nielsen, the specialist in audience measurement, data and analytics, has appointed Richard Pacheco as head of global ...

Nielsen, the ratings company, says it has a way to track what TV shows are trending on Twitter and Facebook, which will give producers and advertisers a better way to measure audiences. NPR ...

Sirens continued its reign atop Nielsen’s streaming rankings for the week of May 26 through June 1, raking in another 1.5B ...

Former Secretary of Homeland Security Kirstjen Nielsen's dedication to the president's immigration agenda led to failures from both a humanitarian and an enforcement perspective, said immigrant ...

Commercial TV has one central objective: to make money. The popularity of programs is closely monitored so advertising prices can be set. But the TV monitoring agency Nielsen is having trouble ...

Nielsen eyes online viewers The major broadcast and cable nets should take a big step forward in monetizing Internet viewing of full-length programs this fall.

ORLANDO, Fla. — Nielsen has teamed up with a provider of digital grocery tools and a grocery media network to offer consumer packaged goods companies a view into consumers' online supermarket ...

The Nielsen Company officially launched Oct. 15 its two new mobile and Internet measurement services, Nielsen Online and Nielsen Mobile. Nielsen Mobile combines recently acquired Telephia, a provider ...

Our TV viewing habits have migrated to online platforms like Netflix, Hulu, and network websites. Unfortunately Nielsen, the organization that measures TV viewership (among other things), has been ...

Manish Bhatia, a key player inside Nielsen's organization who most recently was president of global services and U.S. sales for Nielsen Online, has been named president of advanced digital ...

Kirstjen Nielsen and the high cost of amoral servitude Nielsen, whose resignation letter went public shortly after Trump tweeted a rote farewell, will forever be known as the face of the Trump ...