Super Bowl 59 is underway, with the Kansas City Chiefs facing a familiar foe, the Philadelphia Eagles, hoping to win the ...

Super Bowl 59 is underway, with the Kansas City Chiefs facing a familiar foe, the Philadelphia Eagles, hoping to win the ...

Super Bowl 59 is underway, with the Kansas City Chiefs facing a familiar foe, the Philadelphia Eagles, hoping to win the Lombardi Trophy for a ...

The first 5,000 fans will receive the brand-new edition of the Tampa Bay Downs lid with the distinctive track logo, with their paid ... Samy Camacho continues to keep the proverbial pedal to ...

Formula 1 sponsorships are a powerful way for brands to gain global exposure, connect with diverse audiences, and achieve ...

Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services. The deal announced Monday spans multiple years, effective immediately ...

Roughly half of all viewing in the United States that holiday was on streaming services, said Nielsen, the measurement service which has followed the rise of streaming in relation to traditional ...

Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media ...

Paramount Global and Nielsen have struck a new multiyear ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.

(Reuters) - Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and analytics services across the CBS parent company's platforms ...

As noted by Drew Lerner of AwfulAnnouncing.com, the kicker comes from changes Nielsen recently has made when it comes to measuring out-of-home viewing. Last month, Brian Steinberg of Variety.com ...

Paramount (PARA) Global and Nielsen have signed a new, multi-year deal, effective immediately, the companies announced. “The partnership includes measurement for all Paramount platforms ...