PPM results from Nielsen show overall growth in radio listenership due to a much-awaited methodology change, according to a ...

Join Nielsen's Matt Devitt for a lively podcast discussion on changing audience viewing behaviors and more.

Nielsen Marketing Cloud is a comprehensive data and technology solution that powers data-driven advertising and provides real-time insight into audiences. The platform enables clients to manage every ...

Through this collaboration, NMC is able to extend its already extensive industry footprint to enable even greater access to our audience segments built on the industry’s most trusted data and most ...

The game averaged 127.7 million viewers across Fox, Fox Deportes, Telemundo and streaming services, according to Nielsen. On ...

According to Nielsen’s new Big Data + Panel “Reach” methodology, Super Bowl LIX reached a record 191.1 million unique viewers who watched the game for at least 1 minute. As previously ...

According to Nielsen, in-car listening constitutes the majority of away-from-home radio usage, with weekends leading at 79% ...

Total TV viewing climbed 5% month-over-month in January, boosted by NFL and NCAA football, scripted dramas and news programming, according to Nielsen’s latest Gauge report. The NFL’s AFC ...

McVay Media’s Mike McVay, Research Director Inc.’s Steve Allan, and Radio Ink Online Editor Cameron Coats will break down Nielsen’s updated PPM qualifiers, what the first round of data reveals, and ...

Through this collaboration, NielsenIQ and Optia Data customers benefit from powerful data harmonization and automation, enabling them to effortlessly combine reports, create bespo ...

The Mumbai office spans 1,50,000 sq. ft., while the Bengaluru facility covers 1,36,000 sq. ft., accommodating up to 1,500 ...