Super Bowl LVIII between the 49ers and Chiefs generated a total average audience of 123.7 million. Even if the new technology triggers, say, a 10-percent bump to 136.7 million, there are more than 335 ...

according to Nielsen data. “Squid Game” shattered records in 2024, becoming the most-watched series in a single week, with an astounding 4.9 billion minutes streamed from December 23 to ...

If you're dissatisfied with the matchup the NFL has cooked up for Sunday night, your TV alternatives are rather limited. It ...

EXCLUSIVE: CBS seems to be generating plenty of laughs with its Thursday night comedy slate. Led by Georgie & Mandy’s First ...

This marks the third consecutive year that RuPaul’s Drag Race has ushered in record ratings with its season premiere. As ...

New York – February 7, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced that ...

The Google Chrome team is getting closer to deciding on its cookie consent mechanism. And  Paramount resolves its four-month ...

Tubi will stream the Kansas City Chiefs vs. Philadelphia Eagles in 4K just two years after introducing itself with a viral big-game ad.

Legacy media companies are starting to leverage the symbiosis between broadcast and streaming to garner engagement on both ...

Hubbard Broadcasting has announced a new multi-year agreement with Nielsen for Local TV measurement of its services in the Minneapolis-St. Paul Television DMA in addition to the Duluth-Superior and ...

New York – February 3, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced its Out-of-Home (OOH) measurement now covers 100% of the US contiguous television ...

New data from Nielsen and Edison Research’s The Record highlights the state of audio in the U.S. media landscape, with nearly ...