"Data is the backbone of the Platform-it's not just vast, it's uniquely actionable," added Mansoor Basha, The Marketing Cloud's CTO. "This foundation gives our AI models context and clarity.

HOUSTON--(BUSINESS WIRE)--Kipi.ai is excited to offer its Marketing Mix Modeling and Analytics App on the Snowflake AI Data Cloud.As a trusted services partner in Snowflake’s latest report ...

Netcore Cloud introduces Insights Agent, an AI-driven marketing analytics tool that transforms data into actionable insights ...

With GenAI and agentic AI projects increasingly moving from proof of concept to enterprise deployment, the business case for ...

CHICAGO, October 22, 2024--NIQ, the world’s leading global consumer intelligence company, today announced the launch of Marketing Mix Modelling solutions (MMM), helping global clients streamline ...

Salesforce Inc. co-founder and Chief Executive Marc Benioff is articulating a bold vision for the next era of enterprise software. In an exclusive interview with theCUBE on April 25, Benioff outlined ...

The New Cloud Data Model. Date: Friday, September 11th at 9am PDT / 12pm EDT Some call it “the new bacon!” Others say it’s the “new oil.” Whatever you compare it to, data is now among the most ...

Today, The Marketing Cloud (formerly known as Stagwell Marketing Cloud) announced the launch of its new platform. This dynamic, centralized experience makes it easy for marketers to discover AI ...

Kipi.ai’s Marketing Mix Modeling App on Snowflake offers marketers the tools they need to thrive in the AI-driven future,” said Jason Small, CEO at kipi.ai. “We are proud to be a trusted partner in ...

Key benefits of The Marketing Cloud Platform include: AI-powered solutions: Explore a curated marketplace of products designed to meet diverse marketing needs. Supercharged team collaboration: ...