The prospects of the creator economy have skyrocketed owing to widespread social media usage and being the preferred way of ...

Today, Sprout Social (Nasdaq: SPT), announced the launch of its rebranded influencer marketing platform, Sprout Social Influencer Marketing (formerly Tagger Media). Almost half of all consumers make ...

Sprout Social (SPT) announced the launch of its rebranded influencer marketing platform, Sprout Social Influencer Marketing. Almost half of all ...

How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

A bipartisan Senate bill to ban social media access for kids younger than 13 is facing pushback from digital rights and tech ...

Canva is an invaluable resource for professionals across industries. For example, marketing managers use Canva to create ...

Let’s briefly discuss the top 10 social media platforms and why users are hooked. Founded in: February 2005 Parent company: Alphabet Inc. YouTube attracts over 2.5 billion monthly users ...

Alex Hofmann, the CEO of 9count, is betting on "private social networks" being the next big thing. He was formerly an exec at ...

ByteDance, a Chinese firm that the federal government says is essentially a front for the Chinese government, owns the popular social media platform TikTok, which is used by an estimated 170 ...

For instance, Chanel often uses one of its interlocking C’s as a social media icon but remains ... while preserving the main logo design. As mentioned earlier, brands are finding ways to adapt their ...

The challenge is building a distinctive and cohesive brand while staying within budget. Thankfully, startups can use practical and cost-effective strategies to shape their brand identity.