According to a preprint study, University of Ferrara researchers used ancient DNA & probabilistic methods to trace pigment ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Audiences loved the way Greta Gerwig's Little Women brought all four March sisters to life, and Netflix's Anne with an E ...

BRITS have been urged to look out for SIX early warning signs of skin cancer you should never ignore as Danielle Lloyd ...

Actors like Julianne Moore and Emma Stone wear them like a badge of honour. Here’s how to give them a Hollywood makeover ...

Pale skin often has blue-pink undertones, so lipsticks with cool tones tend to work well. Shades like berry, plum, or mauve are natural allies for fair complexions, as they create a harmonious ...

Like most human traits, blue eyes are determined by genes, and no two people have exactly the same hue. It works a lot like ...

Beyond aesthetics, excessive reliance on false lashes can pose health risks. According to Howerton Eye Clinic, frequent use of false lashes—especially those applied with adhesive—can lead to allergic ...

Presidents’ Day sales have begun, but most are overhyped. Here are the best deals we’ve found on mattresses, bedding, clothing, electronics, and more.

We've tried and tested 100+ concealers, including the most viral. We've rounded up the best for covering acne, blemishes and under-eye dark circles and more.

When I moved to India for work, I found that rape was a cultural feature of the country, as deeply embedded as caste ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...