The Yum Brands chain’s new campaign features gritty creative, developed with agency Highdive, that captures the high-stakes ...

Jet2holidays can now be added to a list of brands (think Jaguar, KFC, Ryanair) with marketing that’s grabbed our attention in ...

Yum! Brands Inc. subsidiary KFC announced its "Kentucky Fried Comeback" campaign on Monday, launching a comprehensive brand revival strategy.

Dive Brief: KFC is issuing a “battle cry” to its fast-food rivals with the launch of an integrated ad campaign, according to a press release. The campaign is timed to the introduction of the ...

If you’ve been craving fried chicken but haven’t turned to KFC lately, you’re not alone. Today, Kentucky Fried Chicken announced what it’s calling the Kentucky Fried Comeback—a bold move to win ...

The fast-food chicken chain is kicking off what it calls a “Kentucky fried comeback” with the help of Matty Matheson and by bringing ...

<P>HONG KONG: KFC has taken the next step in its 'So real' campaign, hiring independent film director Fruit Chan, known for his cinema verite style, to direct its latest TVC, which partners singer and ...

KFC has transformed misleading ‘fake game advertisements’ cluttering social feeds into actual, playable mobile games as part of its latest campaign called Original Fake Games. The KFC campaign ...

KFC Malaysia has responded to tough competition in the burger category with a new product that it hopes will strike a chord among its target of teens and young adults. The new KFC Meltz combines ...