Gillis, who has returned to stardom after previously using an anti-Asian slur on a podcast and getting fired from Saturday Night Live, moved from New York City to Austin in 2023. He's said in several interviews that his move was motivated by a desire to be closer to Rogan's comedy venue and Texas' lack of a state income tax.

In 2020, podcaster Joe Rogan announced he was moving from Los Angeles to Austin with loud fanfare, according to Chron. His big appeal at a time of mandatory masks was Austin’s lax mask requirement, along with lower taxes.