VO/D has been developing celebrity brands. It started with freeze-dried candy before moving into the protein and supplements category.

Lexus at No. 1 and Nissan at No. 2 topped J.D. Power's 2025 Initial Quality Study, replacing Ram and Chevrolet for the least problems per 100 vehicles in the first 90 days of vehicle ownership.

Explore how Chandan Mukherji from Nestle India emphasizes the importance of content-driven communication at ICS 2025, highlighting the roles of context, insight, and storytelling in creating ...

Discover how purpose-driven marketing communications can help brands build lasting connections with consumers and foster loyalty in a competitive landscape.

Storyliving is about creating a dynamic, interactive relationship between the brand and the consumer, where the brand’s values, purpose, and products become an integral part of the consumer’s ...

Brand communication serves several significant purposes for a business.

Tweet this The Red Dot Award, an international design competition founded in 1955, recognises the highest quality work in brand design, communication design, and product design.

The Brand Trust Index is a composite score of utility performance on customer focus, community support, communications effectiveness, reliable quality, environmental dedication and company reputation.

How can company leaders steer their brand in a manner that evolves with the current zeitgeist? What are the ways to communicate that change?

To make sure that the right message gets across, organizations need to be able to pinpoint the most critical elements to their brand's communications. Here's how to effectively connect with your ...

Brand management is constantly changing with the growth of technology. What is different today is the speed at which these changes are taking place. Today, communication channels reach people all ...