What does in-text advertising actually mean? Find out inside PCMag's comprehensive tech and computer-related encyclopedia.

Scope of Consent in the 7th Circuit (Illinois, Indiana and Wisconsin) The scope of a subscriber’s consent to receive text messages was recently examined in the case of BLOW v.BIJORA, INC., Nos ...

Online marketing's bright spot: In-text ads A funky hybrid of display and search advertising grows despite downturn. By Jia Lynn Yang, writer-reporter. Last Updated: February 6, ...

The Wall Street Journal had a great piece on mobile marketing, “Advertisers to Consumer: We’ll Text You.” Do you have any text messaging advertising plans ...

Text message marketing is kinda like the new kid on the block for businesses. It’s cheap, easy, and gets the job done better than some of the old-school methods. But hey, it’s not all sunshine ...

Here are eight types of text message opportunities companies can take advantage of to improve their e-commerce text message marketing strategy today. 1. Post-Purchase “Thank You” Texts ...

Text Marketing Tip 4: Accept that people are fickle and will opt-in and opt-out when they feel like it. When consenting to receive texts, the customers giveth, and the customers taketh away. But an ...

Text message marketing can be a highly cost-effective marketing method. This is because the only costs associated with this method of marketing involve using a text message service, which you most ...

Cutting off advertising conversations in your text messages “is a little bit of a game of whack-a-mole,” Vox reporter Emily Stewart says.

What do you do when, suddenly, random words on the web pages you visit begin to appear as hyperlinks? You’re browsing the internet, as you usually do, but all of a sudden, certain random words on the ...