Sony Pictures marketing, distribution operations cut 35 staffers. “While I understand Andre’s decision that this is the right time personally for him to move on, the company and I myself will ...

How Must an Operations Strategy Integrate With Marketing & Accounting?. As world societies transformed their focus from agriculture to industry, the field of operations became a dominant force in ...

The release of OpenAI’s new ChatGPT 4o image generation feature is reshaping how businesses can approach marketing and creative tasks. This advanced AI tool provides a robust suite of ...

Benefits Of AI In Marketing Operations. Strategic adoption of AI in the enterprise can lead to improved customer experience through personalized content, offers and experiences that react in real ...

"Content operations" refers to everything that helps content marketing efforts run smoothly and drive impact for a business. That includes people, technology, and processes. Marketers know that ...

Next, you can lean on your marketing operations function to facilitate alignment with your customer data strategy. Marketing teams rely on accurate, up-to-the-minute customer data to provide ...

If operations are subpar, your marketing will be inauthentic. Agile Mindset and Continuous Improvement: Apply agile ...

“We are the wingman for Americans. That’s the way I always like to position Dunkin’,” said Jillian McVicar Nelson, who has been the chain’s chief marketing officer since autumn of 2022. ...

TikTok is planning to lay off large swaths of its operations and marketing workforce, current employees briefed on the plans told CNN. The global layoffs are expected to hit teams that handle user ...

TikTok is planning to lay off large swaths of its operations and marketing workforce, current employees briefed on the plans told CNN. The global layoffs are expected to hit teams that handle user ...