The Hershey Company has been forced to respond to backlash over its latest Hershey’s Kisses holiday ad, which is actually just a new riff on its classic “Christmas Bells” commercial.

The longest-running commercial for the Hershey brand — 31 years and counting — now features a little R&B to go with those bells. The new 15-second spot, which […] Skip to content ...

It’s so simple, and it wasn’t initially an approved commercial, but it stuck. The classic ad featuring a hand bell choir of Hershey’s Kisses ringing “We Wish You a Merry Chr… ...

Hershey's new holiday commercial drew criticism from Twitter users this week, pressuring the Pennsylvania-based company to bring back their original advertisement which has aired annually since 1989.

HERSHEY, Pa. (CBS/CNN) -- It appears Hershey's fans are not fans of change. The Pennsylvania chocolate maker faced social media backlash after changing its popular Hershey's Kisses Christmas bells ...

“Alright @Hersheys, I know it’s finally the holiday season when I hear the first few notes of We Wish You a Merry Christmas of your iconic Hershey’s Kisses commercial. I love it every year ...

Hershey’s (HSY) long-running Kisses ad has received a holiday update, but the backlash to the new ad has many just giving up on 2020 altogether. For the last 31 years, Pennsylvania-based Hershey ...

The Hershey Co. first aired its Kisses as Christmas bells ad in 1989. Now, the commercial is revered as iconic and the classic has remained mostly unchanged. Though, 31 years later since the ...

An iconic television commercial for Hershey's Kisses has gotten a very 21st Century refresh. Image courtesy of Hershey. By Lewis Lazare – Reporter, Chicago Business Journal. Dec 11, 2018.

A lot of people are resistant to change – especially in 2020 – and the Hershey Company found out the hard way. After a Bah Humbug-style backlash, Hershey’s will now air its iconic… ...

If you love Hershey's Kisses, you're not alone. If you don't know the backstory of this famed sweet, you're also not alone. With a history of more than 100 years, there's much to learn.