Google's AI Mode uses memory and context to deliver answers. Here’s what it means for advertising, targeting, and conversion.

I’m the founder of an SEO agency. For the past decade, I’ve built my business (and that of my clients) on top of Google ...

A 2024 study conducted by SparkToro found that only 36% of searches in the US result in clicks to the open web; the other 64% never leave the Google ecosystem. Decision-makers who used to navigate ...

Google may be forced by United Kingdom regulators to make changes to its search engine practices – including its ...

Clicking on the star icon will show more news content from that site in Google Search. It is a Search Labs feature, and opt ...

Google wasn't around for the advent of the World Wide Web, but it successfully remade the web on its own terms. Today, any website that wants to be findable has to play by Google's rules, and after ...

Google has launched a new integrated version of Search Console Insights, offering simplified performance data in the main ...

Clicks are vanishing and SEO playbooks are being rewritten. And Google has been telling us for a long time where this is all ...

Are you worried about online privacy? Not a fan of anticompetitive practices? Maybe you just want a new take on web search?

On Android, iOS, and web, (classic) search lets you put a query in quotation marks to “find exact text matches in filenames, camera models, captions, or text within photos.” ...