The 10 coolest big data tools of 2025 so far include Databricks Lakebase, SAP Business Data Cloud and Snowflake Intelligence.

Alaska Airlines has a straightforward approach to measurement and attribution. The company uses Google Analytics for multi-touch and data-driven attribution, paired with media mix modeling (MMM) ...

While cloud computing is one of India's fastest-growing markets, demand for secure, scalable and cloud-agnostic data ...

SUPERWISE is proud to announce its inclusion in the 2025 Gartner® Hype Cycle for Analytics and Business Intelligence as a Sample Vendor for Explainable AI (XAI). We believe this recognition highlights ...

The new capabilities are designed to enable enterprises in regulated industries to securely build and refine machine learning ...

Adswerve identified an 11% projected increase in addressable advertising revenue by using Google’s open-source marketing mix ...

The Top 25 Firm plans to launch a data warehouse service for smaller organizations this year and has been using AI to develop ...

DeepMind’s new assistant uses LLMs, reinforcement learning, and behavioral data to automate daily tasks.It offers powerful ...

Open Banking Revolution Eyes $123.7 Milestone by 2031 Open Banking APIs Boost Customer Engagement and Loyalty ” - AMRNEW CASTLE, DE ...

A California jury has delivered a crushing blow to Google, ordering the tech behemoth to pay $314.6 million to Android users ...

Let's examine how your data is collected in everyday life, who is buying and selling it, what happens to it afterward, and, ...