With the rapid advancement of free-to-play games featuring in-game payments, the loot box sales model challenges traditional fixed-price purchases by stimulating players’ psychological desires.

The curious minds at Aperture apply game theory to life’s hardest decisions and show how strategy governs human behavior.

The Hunger Games movies take on a different light when viewed in chronological order, making one popular fan theory seem all ...

Experts from the University of Nottingham have created life-size 3D-printed insect models to explore how some species trick ...