The Advantages of a Focus Group as a Method for Gathering Data ... as opposed to quantitative research that involves numerical-based data collection. A focus group typically consists of ...

Pew Research Center illustration (Related post: How focus groups informed our study about nationalism and international engagement in the U.S. and UK) Pew Research Center often collects data through ...

The focus group traces its origins back to the mid-1940s. Its death has been predicted many times, but inviting customers to participate in focus groups remains a common tactic to this day.

MORGANTOWN, W.Va.. — The Morgantown Civilian Police Review and Advisory Board is moving forward with focus group data collection to work toward establishing a baseline for community perceptions ...